Create Unsubscribe Pages

Once you create your unsubscribe groups, you can start designing your unsubscribe page and customize it whenever you need. When you complete creating your pages, you can add your custom unsubscribe pages them to your emails.

This article explains the following concepts:

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While designing your unsubscribe pages, make sure to not add more than one button, to use web-safe fonts, and to test your pages on desktop and mobile browsers.

To start creating your unsubscribe page, follow these steps:

Navigate to Components > Unsubscribe Pages.
Click the Create button.
Select the page type you want to create from the following:

Global Unsubscribe

You can design a Global Unsubscribe page for your users to opt out of receiving your email messages.

1. Select the Global Unsubscribe page, name your page, and click the Next button.
2. Select the template to start designing your page, and click the Edit button.

3. Edit your page using the Drag & Drop Editor.

You can customize your message, colors, and logo, change the font properties, and customize the look of your page.

4. Once you complete designing your update, click the Export HTML button at the top of the page.

5. Open the downloaded file on your browser to see a preview of your page.

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Custom unsubscribe pages require JavaScript to be enabled to trigger unsubscribe and resubscribe events. If recipients have JavaScript disabled, then the fallback page advising them to enable JavaScript and refresh the page to unsubscribe or resubscribe will be shown.

Video: Create a global unsubscribe page

See below for a step-by-step video showing how to tailor your Global Unsubscribe page.

Global Unsubscribe Confirmation

You can design a Global Unsubscribe Confirmation page to validate your users' opt-out.

1. Select the Global Unsubscribe Confirmation page, name your page, and click the Next button.
2. Select the template to start designing your page, and click the Edit button.

3. Edit your page using the Drag & Drop Editor.

You can customize your message, colors, and logo, change the font properties, and customize the look of your page.

4. Once you complete designing your update, click the Export HTML button at the top of the page.

5. Open the downloaded file on your browser to see a preview of your page.

Video: Create a global unsubscribe confirmation page

See below for a step-by-step video showing how to tailor your Global Unsubscribe Confirmation page.

Resubscribe

You can design your Resubscribe page for your users to give them an option to continue receiving your email messages.

1. Select the Resubscribe page, name your page, and click the Next button.
2. Select the template to start designing your page, and click the Edit button.

3. Edit your page using the Drag & Drop Editor.

You can customize your message, colors, and logo, change the font properties, and customize the look of your page.

4. Once you complete designing your update, click the Export HTML button at the top of the page, and open the downloaded file on your browser to see a preview of your page.

Video: Add a resubscribe page to the global unsubscribe flow

Subscription Preferences Center

You can design a Subscription Preferences Center page for your users to select the type of email messages they want to receive.

1. Select the Subscription Preferences Center page, name your page, and click the Next button.
2. Select the template to start designing your page, and click the Edit button.

3. Edit your page using the Drag & Drop Editor.

You can customize your message, colors, and logo, change the font properties, and customize the look of your page.

4. Once you complete designing your update, click the Export HTML button at the top of the page.

5. Open the downloaded file on your browser to see a preview of your page.

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As displayed in the sample page above, make sure that these forms need to be in the form of radio buttons to make the unsubscribe pages work as expected.

Video: Create a subscription preferences center page

See below for a step-by-step video showing how to tailor your Subscription Preferences Center page.

Subscription Preferences Confirmation

You can design a Subscription Preferences Confirmation page to validate your users' communication preference updates.

1. Select the Subscription Preferences Confirmation page, name your page, and click the Next button.
2. Select the template to start designing your page, and click the Edit button.

3. Edit your page using the Drag & Drop Editor.

You can customize your message, colors, and logo, change the font properties, and customize the look of your page.

4. Once you complete designing your update, click the Export HTML button at the top of the page.

5. Open the downloaded file on your browser to see a preview of your page.

Video: Create a subscription preferences confirmation page

See below for a step-by-step video showing how to tailor your Subscription Preferences Confirmation page.