--- title: "Email" slug: "email-channel" description: "Covers the Insider One Email channel, including campaign types, email creation, personalization, deliverability, subscriber management, analytics, and optimization." updated: 2026-05-20T19:44:53Z published: 2026-05-20T19:44:53Z canonical: "academy.insiderone.com/email-channel" --- > ## Documentation Index > Fetch the complete documentation index at: https://academy.insiderone.com/llms.txt > Use this file to discover all available pages before exploring further. # Email Email marketing is a way to send emails to your customers or partners to maintain or stimulate interest in your product or service. Examples of email marketing include newsletters, promotional, and transactional emails. They are further categorized into special offer emails, triggered emails, cart abandonment emails, and automated reminder emails.

If you are ready to leverage Insider's Email product to offer highly personalized emails, get started here: [How to Create An Email](https://academy.useinsider.com/docs/email-walkthrough).