Email marketing is very effective as it can be easily tracked and measured. Tracking the success of your email marketing campaigns shows when and how you converted your subscribers. It also reveals how to improve your email marketing strategy to increase engagement and drive revenue.
This category provides the following reports and reporting functions:
- Analytics page
- Exporting overall email analytics
- Exporting detailed email report
- Campaign analytics
- Exporting campaign analytics
- Email conversion tracking
- Recipients activity
- Email metrics
- Machine opens
- Transactional email analytics
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If you want to export any contact-related email data, make sure to have Editor or Administrator permission. Any role can export campaign analytics data.