Design Agent is the AI pop-up and game builder in Insider One. Describe the campaign you want in plain language, and Design Agent generates the layout, the copy, and, for a game, the scoring and animation logic. Every design follows the colors, fonts, and logo saved in Brand Settings. Open Design Agent from the Template Store when you create a Web Template campaign.
What Design Agent builds
Design Agent works in three modes:
Pop-up mode builds overlay campaigns with images, buttons, countdown timers, coupon codes, and text elements.
Inline mode builds content blocks embedded in a page zone or CSS selector, with no overlay.
Gamification mode builds six playable games: Rock Paper Scissors, Tic-Tac-Toe, Guess the Word, Digit Recall, Repeat the Colors, and Soccer Shot.
Guides in this category
Design Agent: For anyone using Design Agent for the first time. Covers the three modes, the generation flow, and the error messages you can encounter.
Brand Settings for Design Agent: For whoever owns brand consistency. Set your colors, fonts, and logo once, before you generate anything, and every design inherits them.
Prompt Library for Design Agent: For anyone who wants a starting point instead of an empty prompt box. Includes copy-ready prompts for lead capture, promotions, banners, and games.
Dynamic Content in Design Agent: For marketers who want one campaign to serve every visitor. Explains how to insert attribute and event parameter values into generated text.
Inline Templates of Design Agent: For teams placing content inside the page rather than over it, including accounts in markets that restrict pop-ups.
Figma Support for Design Agent: For design teams working from an existing Figma library. Explains how to import a frame and launch it as a campaign without rebuilding it.
FAQ about Design Agent: For quick answers during a session, covering prompt languages, edits after generation, saved sessions, and shared editing.
Where to start
Read Design Agent first to understand what each mode produces. Set up Brand Settings before you generate your first campaign, so you do not restyle the output afterward. Then use the Prompt Library for a prompt you can adapt.