Mobile phones are an essential part of our lives. While they make our lives easier, they also make communications easier for brands by creating a more convenient solution via push notifications. This new channel is no longer bound to chunky computers. This makes it more personal and timely. At Insider, we empower our partners to use this channel to execute their brand communication strategy with the following main push types:
- Single push
- Recurring push
- Conversion push
- Geofence push
- Cart reminder push
Single Push Notification
This is the most basic form of push notifications. With this push type, you can create one-off campaigns or use automation.(1).png)
Recurring Push Notification
This push type is an automated campaign you can send periodically on a selected date and time.
Conversion Push Notification
You can use this automated push type to trigger your campaigns based on user behavior in the app. Such campaigns are based on short funnels in which users are expected to complete specific actions and receive a push notification if they do not..png)
Geofence Push Notification
You can use Geofence Pushes to trigger your campaign based on a user's current location.
Cart Reminder Push Notification
Using this automated push type, you can send images of the items a user abandons in their cart. It sends the last item(s) that the user adds to the cart but does not purchase..gif)