Before starting the integration, you can read about Web Push in Architect.
To use Web Push in your journeys:
- You must complete the Native Opt-in integration to set up Insider One's Web Push product if you haven't already.
- The Insider One team will configure the web push settings for your account.
- The Insider One team will select one of the web push URL parameter separators.
- You need to configure the web push opt-in settings via Experience > Message > Web Push > Web Push Settings.
Capabilities and integrations
See the table below for the capabilities that would require additional integrations:
| Requirement | Basic Web Push | Dynamic custom content | Cross-Channel (App & Web) | Omni-Channel Segmentation (App & Web & CRM) | Unification |
|---|---|---|---|---|---|
| Insider Tag | Yes | Yes | Yes | Yes | Yes |
| Mobile App SDK | No | No | Yes | Yes | Yes |
| Insider Object | No | Yes | Yes | Yes | Yes |
| Service Worker (Native opt-in) | Yes | Yes | Yes | Yes | Yes |
| Upsert User Data API | No | Conditional | No | Yes | Conditional |
| Note: Conditional status is provided as an alternative data ingestion method, tailored to your needs and applications. | |||||
Frequently asked questions
Q: I want to use dynamic custom content (e.g., first name) in my notifications. What type of integration should I complete?
A: If the data is in your CRM system, you can upsert this user data to Insider. If you want to retrieve data from user profiles on your website, you can pass it via the Insider Object as a default attribute. If you want to pass this data from your mobile application, you can pass it via Insider SDK's user object available on your application's platform.
Q: What is omni-channel?
A: Omni-channel campaigns may include your CRM system, website, and application.