SMS Unsubscription with your Domain

  • Updated on Oct 2, 2025
  • Published on Jul 22, 2025
  • 2 minute(s) read
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Insider now offers a centralized and flexible way to manage multiple SMS unsubscription methods directly from your panel. You can customize opt-out settings per campaign and localize unsubscribe keywords. Refer to Centralized SMS Unsubscription Management for further information.

With the SMS Unsubscription via your Domain method, you can easily redirect users to your website and collect unsubscribe requests through a customizable pop-up. This way, you avoid any extra costs for a dedicated unsubscribe number while still providing a user-friendly opt-out experience. 

To use this method,

  1. Navigate to the SMS campaign listing page and click Settings.
  2. Click the Unsubscribe tab.

  3. To create a new unsubscribe method, click the +Create Unsubscribe Method button.

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    Ensure the Unsubscribe toggle is enabled.

  4. Type a name for the unsubscribe method and select "Link" as your Unsubscribe Method type. Click Next to continue. 
  5. Select Your Website Domain as the Link Source. 
  6. Write your unsubscribe sentence in the respective field. 
  7. Click the +Add Unsubscribe Variable option, and the unsubscription link will be added there automatically. 
  8. To design your unsubscribe page, click the Edit button under the Unsubscribe Page Design field. You will be directed to the Landing and Confirmation pages. 
  9. Once you are done, click the Create button. 
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When you change the default unsubscribe method, it will automatically be updated across all existing journeys in Architect, regardless of their status. This means changing the default unsubscription method will also update all SMS elements using the current default across active journeys. Please proceed with caution, as this may affect ongoing communications.

Landing Page

After you click the Edit button, you will land on the Landing Page. On this page, you can:

  • Upload a custom image or disable it.
  • Use emojis in the header and the body.
  • Change the colors of the button and button text to design the unsubscription. 

Confirmation Page

After the user clicks the button, they will be directed to the Confirmation Page you designed under the Confirmation Page. You can:

  • Upload a custom image or disable it.
  • Use emojis in the header and the body.
  • Change the colors of the button and button text to design the unsubscription. 

Once you complete the configurations, click the Save and Complete button.

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After you finish the design, do not forget to generate your panel to generate the pop-up on your website.
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The Unsubscribe Sentence is added to the message by default.
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If you prefer not to include an unsubscribe sentence in your SMS campaigns, disable the “Enable Unsubscribe Sentence” toggle during the Design step of the SMS campaign creation process.