User Data Planning is a structured tool that helps you define, organize, and validate the data you need based on your business objectives, use cases, industry, and the Insider products you plan to activate.
It consists of the following steps:
Data addition method
Selecting business objectives
Selecting the default provided use cases or creating custom use cases for your business needs
Uploading the data
Setting data requirements or reviewing the default user data requirements of selected default use cases
Selecting data sources for defined user data
Selecting identifiers for identifying and unifying users
Confirming the plan after reviewing the data list
At the end, you have a list of required user events, event parameters, attributes, as well as the list of use cases you selected or created.