Suggested readings: Use cases for cart reminder app push, FAQ about cart reminder app push
The Cart Reminder feature helps you re-engage users who abandon their shopping carts without completing a purchase. By triggering rich or carousel push notifications, you can remind users about items left in their cart, encouraging them to complete their purchase.
Abandoned carts pose a significant challenge for e-commerce. The Cart Reminder push helps tackle this issue by sending targeted notifications to remind users of their unpurchased items. A cart reminder push is similar to a conversion push, triggered when a user adds items to their cart but ends the session without completing a purchase.
To activate Cart Reminder notifications, you need to integrate the following actions in your app at specific user actions. This method requires three Cart Events:
- Item Added to Cart: Triggered whenever a user adds an item to their cart
- Item Removed from Cart: Triggered whenever a user removes an item from their cart
- Cart Cleared: Triggered whenever a user removes all items or the last item from their cart
Important considerations
- Image URLs: Make sure your image URLs are public. We strongly recommend using HTTPS for secure data retrieval. If HTTP is necessary, ensure the required permissions are granted.
- SDK Requirements: Cart Reminder requires SDK version 7.1 or above on both platforms.
Requirements to use Cart Reminder Push
To implement Cart Reminder, ensure the following:
- SDK integration: Integrate Insider’s SDK version 7.1 or higher.
- Push notification setup: Enable Carousel/Slider Push Notifications for iOS.
- Revenue tracking: Integrate Insider’s Revenue Tracking Method.
- Cart reminder method: Integrate the Cart Reminder Method within your app.
- Product information: Use designated methods to pass data (such as item name, ID, price, currency, and image) to Insider for SDK version 7.1 and above.
Types of cart reminder notifications
- One or two Items: Users will receive a standard rich notification, displaying the last item added to the cart in a slider-like format without navigation arrows.
- Three or more Items: Users will receive a carousel notification, displaying up to 6 items (starting with the last 6 added items) in a slider with navigation arrows.