Dynamic Content in Journeys

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You can customize your messages in your channels with various dynamic content elements and individualize your omnichannel journeys. For example, you can include a user's last visited product, send replenishment journeys with their last purchased item, offer recommended products in the Web Push channel in your journeys, or send a reminder message with information about a product that is back in stock.

Follow the topics below to get a better understanding of how you can use dynamic content in journeys: