---
title: "Use Predictive Segments"
slug: "use-predictive-segments"
description: "Covers how to use Predictive Segments in Insider One to target users based on predicted behaviors, including purchase, churn, engagement, and conversion likelihood."
tags: ["predictive segments"]
updated: 2026-08-28T17:57:54Z
published: 2026-08-28T17:57:54Z
canonical: "academy.insiderone.com/use-predictive-segments"
---

> ## Documentation Index
> Fetch the complete documentation index at: https://academy.insiderone.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Use Predictive Segments

This guide provides a comprehensive outline to help you interpret Insider One's Predictive Segments algorithms.

1  

## Overview

1.1[Introduction to Machine Learning-Supported Predictive Segments](https://academy.insiderone.com/docs/machine-learning-supported-predictive-segments)2  

## Learn Predictive Segments

2.1[Likelihood to Purchase](https://academy.insiderone.com/docs/likelihood-to-purchase)2.2[Customer Lifecycle Status](https://academy.insiderone.com/docs/customer-lifecycle-status)2.3[Discount Affinity](https://academy.insiderone.com/docs/discount-affinity)2.4[Attribute Affinity](https://academy.insiderone.com/docs/attribute-affinity)2.5[User Engagement](https://academy.insiderone.com/docs/user-engagement)3  

## Learn Predictive Dashboard Details

3.1[Predictive Analytics Dashboard](https://academy.insiderone.com/docs/predictive-analytics-dashboard)3.2[Customer Lifecycle](https://academy.insiderone.com/docs/predictive-analytics-dashboard#customer-life-cycle)3.3[Likelihood to Purchase](https://academy.insiderone.com/docs/predictive-analytics-dashboard#likelihood-to-purchase)3.4[Cohort Metrics](https://academy.insiderone.com/docs/predictive-analytics-dashboard#cohort-metrics)3.5[Discount Affinity Analysis](https://academy.insiderone.com/docs/predictive-analytics-dashboard#discount-affinity-analysis)4

## Use Predictive Segments on Channels

4.1[Predictive Segments vs. Channels](https://academy.insiderone.com/docs/predictive-segments-vs-channels)