---
title: "Exit Intent Push"
slug: "web-push-exit-intent"
description: "Exit Intent Push sends a Trigger Web Push when a user switches tabs or apps while your site remains open, helping re-engage before they leave."
tags: ["exit intent push", "exit intent web push"]
updated: 2026-03-03T10:09:31Z
published: 2026-03-03T10:09:31Z
canonical: "academy.insiderone.com/web-push-exit-intent"
---

> ## Documentation Index
> Fetch the complete documentation index at: https://academy.insiderone.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Web Push: Exit Intent Push

The Exit Intent feature allows you to send a [Trigger Web Push](/docs/create-a-trigger-web-push-campaign) notification when a user shifts focus away from your website tab, such as opening a new tab or switching to another app, while your site is still open.

This behavior signals a possible drop-off, and Exit Intent Pushes can help you re-engage users before they leave entirely.

## How to enable the Exit Intent trigger

During the Rules step of your Trigger Web Push campaign, check the box labeled **Enable Exit Intent Trigger**.

![](https://cdn.document360.io/c6df4583-da94-4cb2-bb8a-be0cbdd11109/Images/Documentation/image-1716993347080.png)

## Re-eligibility logic

After a user receives and interacts with an Exit Intent notification, they will become eligible to receive it again only after the re-eligibility duration you define in the Goals step.

This prevents overexposure and helps maintain a non-intrusive user experience.

## Related

- [Trigger Web Push](/create-a-trigger-web-push-campaign.md)