---
title: "Step-by-Step InOne"
slug: "step-by-step-inone"
description: "Master your operational skills with InOne's intuitive interface, featuring a cross-channel ROI dashboard and easy navigation for personalized user experiences."
tags: ["inone basics", "inone listing page"]
updated: 2026-06-30T16:27:29Z
published: 2026-06-30T16:27:29Z
canonical: "academy.insiderone.com/step-by-step-inone"
---

> ## Documentation Index
> Fetch the complete documentation index at: https://academy.insiderone.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Step-by-Step InOne

This guide walks you through the InOne panel so you can get around before you build your first campaign. By the end, you will know how to read your landing dashboard, navigate by use case, save the products you use most, and manage campaigns from the listing page.

> [!NOTE]
> Before you start:
> 
> [Log in to your InOne account](/v1/docs/log-into-inone-account), and open InOne in [Google Chrome](https://www.google.com/intl/en_ie/chrome/), which gives the best experience

## Your landing page: the Executive Summary Dashboard

When you log in, the panel opens on the Executive Summary Dashboard (ESD), a cross-channel view of return on investment. It shows incremental revenue, conversion rate uplift, and the health of each channel in one place, so you can see the total impact of your campaigns without opening each product one by one.

![](https://cdn.document360.io/c6df4583-da94-4cb2-bb8a-be0cbdd11109/Images/Documentation/image-1765361976249.png)

## Navigation Menu

The navigation menu on the left is organized around use cases rather than channels, so you find features by the outcome you want rather than by the channel they belong to. It stays visible on every page, so you can move from building a campaign to reading a report in a few clicks.

![](https://cdn.document360.io/c6df4583-da94-4cb2-bb8a-be0cbdd11109/Images/Documentation/image-1765362053255.png)

Read more on [Navigation and Products](/v1/docs/inone-navigation-and-products).

### Favorites Tab

Use the Favorites tab on the navigation bar to reach the products you use regularly from anywhere in the InOne panel.

#### Add a Category to Favorites

To add a category to your favorites, click the **Star** icon against it on the navigation bar.

![](https://cdn.document360.io/c6df4583-da94-4cb2-bb8a-be0cbdd11109/Images/Documentation/image-1765362097262.png)

You see them in your favorites. You can add as many categories as you want to your favorites.

![](https://cdn.document360.io/c6df4583-da94-4cb2-bb8a-be0cbdd11109/Images/Documentation/image-1765362131042.png)

#### Remove a Category from Favorites

If you want to remove it from Favorites, click the **Star** icon next to it, either in Favorites or in its own category. You will no longer see it among your favorites.

![](https://cdn.document360.io/c6df4583-da94-4cb2-bb8a-be0cbdd11109/Images/Documentation/image-1765362190105.png)

### Top Bar

The top bar helps you:

- Check What's New to keep up with the latest Insider One product updates and releases.

![](https://cdn.document360.io/c6df4583-da94-4cb2-bb8a-be0cbdd11109/Images/Documentation/image-1765362530217.png)
- [Give feedback](/docs/give-feedback), leave your comments, or report an issue.
- Visit [Insider One Academy](https://academy.useinsider.com/) or the full documentation.

![](https://cdn.document360.io/c6df4583-da94-4cb2-bb8a-be0cbdd11109/Images/Documentation/image-1765363069349.png)

### Account Menu

Hover over your username in the top right corner to open the account menu. From here, you configure settings for the whole panel and reach:

![](https://cdn.document360.io/c6df4583-da94-4cb2-bb8a-be0cbdd11109/Images/Documentation/image-1765363105512.png)

- [Generate](/v1/docs/user-guides-experiences-optimize-generating-inone)
- [User Management](/v1/docs/user-guides-getting-started-managing-your-account)
- Settings: [InOne Settings](https://academy.useinsider.com/docs/inone-settings-all) and [Mobile App Settings](https://academy.useinsider.com/docs/mobile-app-settings)
- Log Out

## Campaign Listing Page

The listing page is where you see the campaigns you have created across all products.

![](https://cdn.document360.io/c6df4583-da94-4cb2-bb8a-be0cbdd11109/Images/Documentation/image-1765363327686.png)

### Get a test link

If your campaign's activation status is Test or Active, the **Test Link** button will be active.![](https://cdn.document360.io/c6df4583-da94-4cb2-bb8a-be0cbdd11109/Images/Documentation/image-1728974136534.png)

Clicking on it, you can see the variants available for your campaign. Read more on [Testing a Web Campaign](/docs/testing-a-web-campaign).

### See analytics

You can reach campaign analytics for each campaign using the **Analytics** button on the listing page. ![](https://cdn.document360.io/c6df4583-da94-4cb2-bb8a-be0cbdd11109/Images/Documentation/image-1765365857802.png)

### See details

![](https://cdn.document360.io/c6df4583-da94-4cb2-bb8a-be0cbdd11109/Images/Documentation/image-1765363374044.png)

Without going through each step of your campaign, you can see a summary of your segments, rules, traffic allocation, and goals on the Details screen.

### Menu

![](https://cdn.document360.io/c6df4583-da94-4cb2-bb8a-be0cbdd11109/Images/Documentation/image-1719582015210.png)

This menu enables you to:

- Duplicate your campaign.
- Change its activation status.
- Delete your campaign.
- Export variation if it is a Lead Collection or Feedback campaign.

> [!NOTE]
> Next steps
> 
> Now that you can find your way around the panel:
> 
> - Learn how the products are grouped in [InOne Navigation and Products](/v1/docs/inone-navigation-and-products).
> - Review your [Account Settings](/v1/docs/inone-account-settings) before you launch.

## Related

- [Log in to Your InOne Account](/log-into-inone-account.md)
- [InOne Navigation & Products](/inone-navigation-and-products.md)
- [User Management](/user-management.md)
