---
title: "Standard Segments: Visiting Behavior"
slug: "standard-segments-visiting-behavior"
tags: ["last visit date", "standard segments", "visit history"]
updated: 2026-01-20T16:18:13Z
published: 2026-01-20T16:18:13Z
canonical: "academy.insiderone.com/standard-segments-visiting-behavior"
---

> ## Documentation Index
> Fetch the complete documentation index at: https://academy.insiderone.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Standard Segments: Visiting Behavior

The Visiting Behavior segment targets users based on their previous visits to your website. It allows you to re-engage inactive users or reward loyal visitors based on their visit history.![](https://cdn.document360.io/c6df4583-da94-4cb2-bb8a-be0cbdd11109/Images/Documentation/image-1719330728114.png)

## Segmentation Options

The Visiting Behavior offers the following segmentation options:

| Segment | Definition | Example |
| --- | --- | --- |
| Last Visit Date | Targets a user's last visit date during a time period | Last Visit Date - was - in the last - 7 - Days |

## Use case

You can target users who have **not visited** your website in the past **30 days**. When they return, you could display a special discount offer or tailored promotion to re-engage them.