--- title: "Recommendation" slug: "recommendation" description: "Covers Recommendations in Insider One, including AI-powered product recommendations, recommendation strategies, personalization, campaign use cases, and performance optimization." tags: ["app smart recommender", "personalized recommendations"] updated: 2026-08-06T12:31:17Z published: 2026-08-06T12:31:20Z canonical: "academy.insiderone.com/recommendation" --- > ## Documentation Index > Fetch the complete documentation index at: https://academy.insiderone.com/llms.txt > Use this file to discover all available pages before exploring further. # Recommendation Customers do not always visit your website to buy specific products; they might browse your online store. Some customers spend hours deciding what to choose, while others make quick purchases. However, one of the biggest challenges online businesses face is the high rate of visitor drop-offs, often caused by ineffective product discovery and elevated bounce rates. Regardless of how your customers approach online shopping, there’s a way to make the experience seamless for them: optimizing product discovery. This improves the shopping experience, drives higher conversions, and boosts revenue. Insider One's AI-powered recommendation engine analyzes users’ brand preferences, discount affinities, interests, and behaviors to achieve smarter product discovery. It delivers personalized product recommendations across your website, app, email, ads, messengers, and other channels, helping you increase conversion rates effectively.

## Related - [App Smart Recommender](/introduction-to-app-smart-recommender.md) - [Eureka](/eureka-overview.md)