---
title: "Predefined Segments: Cart Abandonment"
slug: "predefined-segments-cart-abandonment"
description: "The Cart Abandonment segment targets users who added items to cart but didn't purchase, helping you re-engage high-intent shoppers and boost conversions."
tags: ["cart abandonment", "cart abandonment segment", "predefined segments"]
updated: 2026-01-21T06:14:25Z
published: 2026-01-21T06:14:25Z
canonical: "academy.insiderone.com/predefined-segments-cart-abandonment"
---

> ## Documentation Index
> Fetch the complete documentation index at: https://academy.insiderone.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Predefined Segments: Cart Abandonment

The Cart Abandonment segment targets users who added items to their cart but did not complete a purchase within a set period. This segment helps re-engage high-intent users and increase conversions.![](https://cdn.document360.io/c6df4583-da94-4cb2-bb8a-be0cbdd11109/Images/Documentation/image-1731682810602.png)

## Requirements

To use this segment, ensure the following [events](/v1/docs/default-events) are enabled:

- Item Added to Cart
- Purchase

These events provide the data required to detect abandoned carts.

## Advanced Filtering

You can refine the Cart Abandonment segment using event parameters from the **Item Added to Cart** event. For example, you can target users who added products from the Electronics category.

This allows you to focus campaigns on specific product categories.