---
title: "Instagram: Ice Breaker"
slug: "mindbehind-instagram-ice-breaker"
description: "Learn how to configure Instagram Ice Breakers in MindBehind to display predefined questions that help users start conversations with your business quickly."
tags: ["ice breaker", "instagram integration", "mindbehind "]
updated: 2026-03-13T15:54:44Z
published: 2026-03-13T15:54:44Z
canonical: "academy.insiderone.com/mindbehind-instagram-ice-breaker"
---

> ## Documentation Index
> Fetch the complete documentation index at: https://academy.insiderone.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Instagram: Ice Breaker

Ice Breaker offers a way for users to initiate a conversation with a business by providing a list of frequently asked questions. A maximum of 4 questions can be set via the **Ice Breaker API**.

To set up the Ice Breaker on Instagram,

1. Go to your MindBehind company.
2. Click on the **Channels** tab and scroll to your Instagram Channel.
3. Click on the **Ice Breaker** icon. ![](https://cdn.document360.io/c6df4583-da94-4cb2-bb8a-be0cbdd11109/Images/Documentation/iceb.png)
4. After you click the **Ice Breaker** icon, you should create four buttons. Click the **Add Button** button. ![](https://cdn.document360.io/c6df4583-da94-4cb2-bb8a-be0cbdd11109/Images/Documentation/ib2.webp)
5. Enter your **Question** and **Action.** You can enter "Make an Appointment" and "Create an appointment" as an example. You can check the limitations at the end of the guide.![](https://cdn.document360.io/c6df4583-da94-4cb2-bb8a-be0cbdd11109/Images/Documentation/ib3.webp)
6. After clicking the **Save** button, navigate to **Assistants** and select your assistant. Add a [**Logic Action**](/docs/how-to-use-logic-action). Make sure that you connect the **Start Action** to the recently created **Logic Action**.
7. Click on the **plus (+)** button and enter “LASTMESSAGETYPE” in the condition field, select the **Equals** operator, and “ICE_BREAKER” as the target.
8. Add another **Logic Action** for the ICE_BREAKER configurations. Enter "LASTMESSAGEVALUE" into the condition field, select the “Equals” operator, and add your **Ice Breaker Button Action** that you set as the target "create an appointment". It must be the same as the **Ice Breaker Button Action**.
9. You should add a **Connection** to your **Modules.** Make sure that the **Start Action** is connected to the **Logic Action**, and connect your **Logic Action** to the **Ice Breaker Logic Action.**![](https://cdn.document360.io/c6df4583-da94-4cb2-bb8a-be0cbdd11109/Images/Documentation/ib4.webp)

- A maximum of 4 questions/buttons is supported.
- The question is required, and it should have fewer than or equal to 80 characters.
- The **button action** is required; it should have fewer than or equal to 1000 characters.
- The **button action** should not contain a “_“ character.