---
title: "Initial Website Integration"
slug: "initial-website-integration-overview"
description: "Covers the initial website integration process for Insider One, including prerequisites, website tagging, data collection, user identification, validation, and testing."
updated: 2026-04-06T11:57:33Z
published: 2026-04-06T11:57:49Z
canonical: "academy.insiderone.com/initial-website-integration-overview"
---

> ## Documentation Index
> Fetch the complete documentation index at: https://academy.insiderone.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Initial Website Integration

Before unlocking the power of the Insider One platform, you should complete the Initial Website Integration. Once this integration is complete, Insider One will begin collecting event and clickstream data to enable user segmentation, revenue monitoring, conversion tracking, and more.

This step brings all core integrations together in one centralized, easy-to-follow space and guides you to test each integration upon completion, ensuring a smooth, error-free setup,

To fully complete this step, you need to configure the following four integrations:

1. [Insider Tag Integration](https://academy.insiderone.com/docs/insider-tag-integration-1)
2. [Confirmation Page Integration](https://academy.insiderone.com/docs/confirmation-page-integration-1)
3. [Insider Tool Extension Setup](https://academy.insiderone.com/docs/insider-tool-extension-setup-1) (if needed)
4. [Google Analytics Event Configuration](https://academy.insiderone.com/docs/google-analytics-event-configuration-1) (if applicable)

![](https://cdn.document360.io/c6df4583-da94-4cb2-bb8a-be0cbdd11109/Images/Documentation/e320196e-b3f6-4968-a7d5-49a812293681.png)

Typically, the IT team, technical specialists, or agency partners handle this step. You can easily invite the right collaborators directly from the [User Management](https://academy.useinsider.com/docs/user-management) if needed.