---
title: "Create a Category Optimizer Campaign"
slug: "create-a-category-optimizer-campaign"
updated: 2026-01-07T08:47:24Z
published: 2026-01-07T08:47:24Z
canonical: "academy.insiderone.com/create-a-category-optimizer-campaign"
---

> ## Documentation Index
> Fetch the complete documentation index at: https://academy.insiderone.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Create a Category Optimizer Campaign

To reach Category Optimizer, navigate to **Campaigns** > **Optimization** > **Category Optimizer**.

1. Click **Create** to set your Category Optimizer. After naming it and choosing the platform, click the **Create** button.

![](https://cdn.document360.io/c6df4583-da94-4cb2-bb8a-be0cbdd11109/Images/Documentation/image-1764751409769.png)
2. Configure [Segments](https://academy.useinsider.com/docs/on-site-segments) to target your audience and [Rules](/v1/docs/campaign-rules) to show your campaign.
3. In the Design step, choose your type to reorganize your menu listings and categories.

![](https://cdn.document360.io/c6df4583-da94-4cb2-bb8a-be0cbdd11109/Images/Documentation/image-1723734068618.png)
  1. **Optimizer Settings** helps you [manually](/docs/change-category-order-manually) or [dynamically](/docs/change-category-order-dynamically) optimize the navigation bar.
  2. **Navigation List** helps you re-order your menu manually via drag-and-drop.
  3. **Apply** your changes in the design step.
4. Continue with [Goals](/v1/docs/goals-page) to track the performance of your campaign.
5. In the Launch step, choose the [language for your campaign](/v1/docs/language-selection), set the start/end dates to determine the time period, select the display time to specify the day(s) your campaign will appear, and choose the [activation status](/v1/docs/activation-status-launch-step) to start it. If you save it in Test mode, you can test it using the test link on the listing page.

> As of February 19th, 2025, Test campaigns will be automatically deactivated after 14 days if their status is not updated. To prevent this, you can select the appropriate option in the Launch step.
> 
> This change applies only to newly created campaigns. Existing campaigns will not be affected.
> 
> - When selecting the Test status in the Launch step, a warning message will indicate that the campaign will be deactivated in 14 days.
> 
> ![](https://cdn.document360.io/c6df4583-da94-4cb2-bb8a-be0cbdd11109/Images/Documentation/image-1740121403625.png)
> - To disable automatic deactivation, simply check the box below the warning.
> - For campaigns that remain in Test status beyond 14 days, an informational message will appear in the Details Modal on the listing page.

Once your campaign configurations are ready, launch your campaign.

> [!WARNING]
> Category Optimizer does not work in subcategories.