---
title: "Choose a target segment for app templates"
slug: "choose-a-target-segment"
description: "Choose a target segment to display your app template campaign."
tags: ["choose a target segment"]
updated: 2025-11-14T09:42:38Z
published: 2025-11-14T09:42:38Z
canonical: "academy.insiderone.com/choose-a-target-segment"
---

> ## Documentation Index
> Fetch the complete documentation index at: https://academy.insiderone.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Choose a target segment for app templates

After creating your message, you can choose a target segment to display your message to.

![Target segment](https://cdn.document360.io/c6df4583-da94-4cb2-bb8a-be0cbdd11109/Images/Documentation/Screenshot%20at%20Jan%2031%2012-30-04(1).png)

You can select dynamic segments to exclude. On the right side of the page, you can see the estimated audience. To get the exact audience after selecting the segments, click the **Get Exact Audience** button.

This step offers the following segmentation options:

- [Predefined segments](https://academy.useinsider.com/docs/predefined-segments-overview)
- [Standard segments](https://academy.useinsider.com/docs/standard-segments)
- [Predictive segments](https://academy.useinsider.com/docs/audience-predictive-segments)
- [Integrated segments](https://academy.useinsider.com/docs/integrated-segments)
- [RFM segments](https://academy.useinsider.com/docs/rfm-segments)
- [Saved segments](https://academy.useinsider.com/docs/saved-segments)

Once you select your segments, click the **Save and Continue** button to proceed to the next step.

## Related

- [Test an app template](/testing-an-app-template.md)
- [Edit campaign options for app templates](/app-edit-campaign-options.md)
- [Review and Launch an App Template](/review-and-launch-an-app-template.md)