---
title: "Choose a Target Segment for Content Optimizer"
slug: "choose-a-target-segment-for-content-optimizer"
description: "Choose a target segment to display your optimization."
tags: ["app content optimizer", "content optimizer"]
updated: 2025-11-14T09:54:42Z
published: 2025-11-14T09:54:42Z
canonical: "academy.insiderone.com/choose-a-target-segment-for-content-optimizer"
---

> ## Documentation Index
> Fetch the complete documentation index at: https://academy.insiderone.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Choose a Target Segment for Content Optimizer

After creating your [Content Optimizer](/docs/content-optimizer-overview) campaign, you can choose a target segment to display your optimization.

![](https://cdn.document360.io/c6df4583-da94-4cb2-bb8a-be0cbdd11109/Images/Documentation/Screenshot%20at%20Jan%2031%2012-39-58(1).png)

You can select dynamic segments to exclude. On the right side of the page, you can see the estimated audience. To get the exact audience after selecting the segments, click the **Get Exact Audience** button.

This step offers the following segmentation options:

- [Predefined segments](https://academy.useinsider.com/docs/predefined-segments-overview)
- [Standard segments](https://academy.useinsider.com/docs/standard-segments)
- [Predictive segments](https://academy.useinsider.com/docs/audience-predictive-segments)
- [Integrated segments](https://academy.useinsider.com/docs/integrated-segments)
- [RFM segments](https://academy.useinsider.com/docs/rfm-segments)
- [Saved segments](https://academy.useinsider.com/docs/saved-segments)

Once you select your segments, click the **Save & Next** button to proceed to the next step.

## Related

- [Use App Content Optimizer](/use-app-content-optimizer.md)
- [Edit Campaign Options for Content Optimizer](/edit-campaign-options-for-content-optimizer.md)
- [Content Optimizer Analytics](/content-optimizer-analytics.md)